Easy Does It

hero one

Take your pick from a range of easy classics that do all the hard work for you. Our essential mix of ultra-wearable T-shirts, jersey basics and jeans will make sure your look hits the right note, every time. Simple and refined, look to the laid-back chap in crease-free chinos and cool cotton shirts for inspiration.

Shop Men's Essentials
product two

Play it down in shrugged-on sweaters and slim fit jeans, or adopt a more suave style with a button-down shirt and coloured chinos. Now and later, our revolving range of wear-anywhere staples will form the foundation of your everyday wardrobe. Mix and match, swap in and swap out – fuss-free and functional is the new way to dress.

product three
product four
product five
product six