For Autumn Winter 09 the collection is inspired by the 1980's with strong colours, cool silhouettes, and amazing dresses. The men's wear is especially strong this season...with a good balance between being stylish and masculine. The collection and campaign needs to show irreverence and style; so it made perfect sense to cast Tom Guinness and the Richards sisters...as that is what they stand for.

"Given the spirit and the strength of the clothes we came up with a simple and graphic concept. A modern 80's set using large oversized letters for the models to interact with, playing with different textures, to give the set dimension and then neon lights to give it that 80's flair!" said Fabien of his creative direction.

Art Directed by Fabien Baron, photographed by Terry Richardson

View the SS09 video  |  AW08 video